Presentation
The project
Hespéride partnered with the Courchevel Tourist Office to install its outdoor furniture in several locations around the resort.
The aim of the shoot was to present this collaboration through photo and video footage, showcasing the products in their natural environment: facing the mountains, in the heart of the resort and in spaces designed to welcome visitors.
ACHIEVEMENT
Visual rendering
Photo and video content designed to showcase the integration of Hespéride furniture into the world of Courchevel.
The images highlight comfort, the furniture’s lines and the exceptional setting of the resort, with a simple, bright, lifestyle-oriented approach.
Details
About the project
The shoot took place at various locations around Courchevel, in order to showcase Hespéride furniture in several usage contexts: relaxation areas, viewpoints, reception areas and outdoor environments.
Each scene was designed to link the product with the resort’s identity: mountains, elegance, comfort and outdoor living.
METHOD
The visual intention
The visual intention rests on three axes: integration, comfort and environment.
The aim was to create natural, flattering images in which the furniture does not seem merely placed, but truly integrated into the Courchevel experience. The photo and video work highlights the materials, lines, uses and mountain setting, while maintaining a premium, accessible image.
